Facebook for WooCommerce

Description

This is the official Facebook for WooCommerce plugin that connects your WooCommerce website to Facebook. With this plugin, you can install the Facebook pixel, and upload your online store catalog, enabling you to easily run dynamic ads.

Marketing on Facebook helps your business build lasting relationships with people, find new customers, and increase sales for your online store. With this Facebook ad extension, reaching the people who matter most to your business is simple. This extension will track the results of your advertising across devices. It will also help you:

  • Maximize your campaign performance. By setting up the Facebook pixel and building your audience, you will optimize your ads for people likely to buy your products, and reach people with relevant ads on Facebook after they’ve visited your website.
  • Find more customers. Connecting your product catalog automatically creates carousel ads that showcase the products you sell and attract more shoppers to your website.
  • Generate sales among your website visitors. When you set up the Facebook pixel and connect your product catalog, you can use dynamic ads to reach shoppers when they’re on Facebook with ads for the products they viewed on your website. This will be included in a future release of Facebook for WooCommerce.

Support

If you believe you have found a security vulnerability on Facebook, we encourage you to let us know right away. We investigate all legitimate reports and do our best to quickly fix the problem. Before reporting, please review this page, which includes our responsible disclosure policy and reward guideline. You can submit bugs here or contact advertising support here.

When opening a bug on GitHub, please give us as many details as possible.

  • Symptoms of your problem
  • Screenshot, if possible
  • Your Facebook page URL
  • Your website URL
  • Current version of Facebook-for-WooCommerce, WooCommerce, WordPress, PHP

Installation

Visit the Facebook Help Center here.

Reviews

Onwa-ise 29, 2024 1 reply
I have been running this plugin for well over a year now. I finally became so utterly sick of the updates causing major, major issues to my WooCommerce store that I made the decision to permanently disable the Facebook plugin. By doing so, I have noticed a huge improvement to the speed of my entire site which was quite the revelation and, also, quite concerning as that means one little plugin has been slowing my site down for all this time. I don’t care how much they claim to improve this plugin over time – I will NEVER run it on my site or any other EVER again! How can such a monolith in the tech world get this so wrong?!
Onwa-ise 21, 2024 7 replies
Since recently I started noticing how my entire site, especially checkout page is slow. I upgraded my hosting plan to as high as possible, but still I got the same problem. Finally, I found when debugging this single plugin is responsible for the whole site to slow down. I strongly recommend to not install this plugin as it causes your entire site to be slow even if you are on a premium hosting plan.
Onwa-ise 21, 2024 7 replies
Made our site significantly slower. And adding things to the cart took ages. Completely useless.
Onwa-anö 2, 2024 1 reply
Não dispara eventos para e-commerce. Somente dados básicos.
Read all 430 reviews

Contributors & Developers

“Facebook for WooCommerce” is open source software. The following people have contributed to this plugin.

Contributors

“Facebook for WooCommerce” has been translated into 17 locales. Thank you to the translators for their contributions.

Translate “Facebook for WooCommerce” into your language.

Interested in development?

Browse the code, check out the SVN repository, or subscribe to the development log by RSS.

Changelog

3.3.0 – 2024-11-07

  • Add – Extension navigation tabs on Product Sets screens.
  • Tweak – Tooltips, config labels, documentation links.
  • Tweak – WC 9.4 compatibility.
  • Tweak – WP 6.7 compatibility.

3.2.10 – 2024-09-30

  • Update – Remove Marketing Products Sets menu entry.

3.2.9 – 2024-09-12

  • Break – Removes WooCommerce navigation items.
  • Tweak – WC 9.3 compatibility.

3.2.8 – 2024-09-03

  • Update – Access Token retrieval procedure.
  • Update – Use get_title() for content_name to match catalog name.

3.2.7 – 2024-08-13

  • Dev – Updated phpcs ruleset.
  • Fix – Update failing due to undefined constant error in Lifecycle.
  • Tweak – WC 9.2 compatibility.

3.2.6 – 2024-07-23

  • Add – Filter facebook_for_woocommerce_fb_product_description.
  • Fix – Remove deprecated FILTER_SANITIZE_STRING usage.
  • Tweak – Align PHP require version to composer.json.

3.2.5 – 2024-07-10

  • Tweak – WC 9.1 compatibility.
  • Tweak – WP 6.6 compatibility.

3.2.4 – 2024-06-13

  • Dev – Adds support for wp-env.
  • Tweak – Fully remove Facebook Messenger code references.
  • Tweak – WC 9.0 compatibility.

3.2.3 – 2024-05-28

  • Add – Versioning and compatibility checks to implement support policy.
  • Fix – Errors and warnings while generating pot file.
  • Tweak – Bump Marketing API version to v20.0.
  • Tweak – Remove hidden files from build archive.

3.2.2 – 2024-05-14

  • Fix – Incorrect alert for Product Sets without excluded categories.
  • Tweak – WC 8.9 compatibility.

3.2.1 – 2024-05-07

  • Fix – Defer only AddToCart events if applicable.
  • Fix – Direct upgrade path from < 3.1.13 to ≥ 3.2.0.
  • Tweak – Adds WooCommerce as a dependency to the plugin header.
  • Tweak – Revert to WooCommerce.com domain.

3.2.0 – 2024-05-01

  • Tweak – PHP8.3 to GitHub PHPCS and Unit Tests workflows.
  • Update – Remove the sunsetted Messenger Chat feature.

3.1.15 – 2024-04-16

  • Tweak – Replace the middleware URL from connect.woocommerce.com to api.woocommerce.com/integrations.
  • Tweak – Test environment setup to resolve notice.

3.1.14 – 2024-04-03

  • Fix – Remove facebook_messenger_deprecation_warning notice on deactivation.
  • Tweak – Insert pixel-event-placeholder element via vanilla JS.
  • Tweak – WC 8.8 compatibility.

3.1.13 – 2024-03-27

  • Add – Messenger feature deprecation notices.

3.1.12 – 2024-03-19

  • Tweak – Check if condition is set before setting a default value.
  • Tweak – Updates readme.txt to meet WordPress requirements.

3.1.11 – 2024-03-12

  • Fix – Add video syncs to fbproduct.
  • Fix – Deprecation warnings with PHP 8.2.
  • Tweak – WC 8.7 compatibility.
  • Tweak – WP 6.5 compatibility.